The Industry Thought Leader to Scale and Grow Your Business
Christeen Era is the co-founder of the Green Profit Academy (GPA), a consulting and coaching company that supports lawn care and landscape businesses with courses, webinars, small-group coaching, community-building, and online tools. She is a certified Profit First Professional, Pumpkin Plan Strategist, Fix This Next Advisor, QuickBooks Pro Advisor, and author of Profit First for Lawn Care and Landscape Businesses.
Inspired by the proven success of the Profit First program and methods, she created and pioneered the use of a specialized, industry-specific toolbox, The Green Profit Toolbox™ for Lawn Care and Landscape Businesses, to help owners manage their expenses and increase their gross profit margins to as high as 65%. Her mantra is “You are your company’s best employee. Pay yourself well, and pay yourself first.”
With more than twenty years of experience in accounting and business consulting, Christeen is passionate about helping lawn care, landscaping & trade services companies flourish and grow, in good times and in bad. She understands that entrepreneurs start their businesses with the goal of living the life of their dreams, and her mission is to help them do exactly that.