Practical Training Courses
to implement profit first

in your Lawn Care and Landscape Businesses

  • increase landscaping business profit

    Setup Your Systems

  • increase landscaping business profit

    Uncover Hidden Profit

  • increase landscaping business profit

    Organize your roles


Green Industry Owners

Who are ready to get hiring, pay, and margins right.

Estimators & Managers

Who want to work well with people while supporting business goals.

Your Profit First Support Team

Who manages the day-to-day, implements the Profit First systems, and keeps the books running smoothly.

• Grow the Business You Love • Be There More for Your Family • Live the Life of Your Dreams •

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meet your green profit academy guides

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• christeen era •

Christeen Era, co-founder of the Green Profit Academy, is an accounting and consulting professional who has helped hundreds of small and mid-sized businesses improve their cash flow, post higher profits, and achieve stronger growth. In Profit First for Lawn Care and Landscape Companies, she provides an industry-specific toolbox to help the owners of these businesses manage their expenses and increase their gross profit margins to as high as 65%. Passionate about helping her clients flourish and grow, she is a certified Profit First Professional, Pumpkin Plan Strategist, Fix This Next Advisor, and QuickBooks Pro Advisor. Connect with Christeen at or

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• Steve Bousquet •

Steve Bousquet, founder of American Landscape and Lawn Science and co-founder of the Green Profit Academy (GPA), calls himself a “blue-collar executive.” He is a certified nurseryman and Disney landscape designer. To save his business from going under in 2001, he devoted himself to financial business management, team building, people development, and strategic growth. He has consulted with dozens of lawn care and landscape companies, helping them identify target markets and plan growth strategies and explaining how to avoid making the same mistakes that he made. Connect with Steve at

• If you still have questions, we want to give you the answers you need •

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You don’t have to get lost on the road to
permanent profitability

Starting in the wrong place gets you to the wrong destination. The Green Profit Academy starts with you where you are and gives you the momentum and support you need to get exactly where you want to be - faster than you imagined.

• So you can have more time with your family, living the life of your dreams •